Customer Spotlight
Ryan Roberts
•
May 27, 2025

Fox’s Pizza Den Names Boostly as Preferred Text Marketing Partner to Power Franchise Growth
Lehi, Utah – May 21, 2025 – Boostly, a leading provider of automated SMS marketing and feedback solutions for restaurants, is proud to announce its partnership with Fox’s Pizza Den, a beloved national franchise, with more than 200 franchise-owned locations across 18 states. Fox’s Pizza Den has officially selected Boostly as its preferred text marketing partner to help grow its customer base and drive long-term loyalty.
Founded in Pitcairn, Pennsylvania, by Jim Fox, Fox’s Pizza Den has spent over five decades delivering high-quality food and a warm, community-focused dining experience. As a staple in small towns and neighborhoods, the brand continues to thrive by combining tradition with innovation, making the adoption of advanced marketing tools like Boostly a natural next step.
“We’re excited to partner with a brand that’s built on family values and community,” said Shane Murphy, Co-Founder and CEO of Boostly. “At Boostly, we believe that small and mid-sized restaurant owner, like the incredible operators across the Fox’s Pizza Den system, are among the hardest-working individuals in the country. They deserve powerful tools that work as hard as they do.”
Boostly is rapidly redefining how restaurants engage with customers. With a platform that delivers engagement rates up to 10x higher than traditional SMS marketing, Boostly leverages behavioral-based automation and gamified messaging to drive real, measurable ROI. Key to Boostly’s effectiveness is its patented process that aggregates customer data from various touch points including online ordering, POS, and phone systems accelerating SMS subscriber opt-in 5x faster than traditional methods. This allows restaurants to build large, compliant customer audiences quickly, and launch intelligent campaigns that keep guests coming back.
“For over 50 years, Fox’s Pizza Den has built its reputation on great food and strong community ties,” said James Fox, President of Fox’s Pizza Den. “As we look toward the future, we’re excited to partner with Boostly to help our franchisees grow smarter and connect more meaningfully with their customers. Boostly understands the unique challenges our operators face and brings the right mix of innovation, automation, and hands-on support to help every location thrive.”
About Fox’s Pizza Den
Founded in 1971 in Pitcairn, Pennsylvania, Fox’s Pizza Den has grown to over 200 franchise-owned locations across 25 states. Known for its handcrafted pizzas and welcoming, family-friendly atmosphere, Fox’s continues to serve hometown communities with pride and passion. Learn more at www.foxspizza.com.
About Boostly
Boostly is the leading SMS marketing platform built exclusively for restaurants. Trusted by thousands of restaurants across North America, Boostly helps operators drive revenue, grow their customer base, and simplify marketing through automation. Headquartered in Lehi, Utah, Boostly is backed by PeakSpan Capital, Y Combinator, and other leading investors. Learn more at www.boostly.com.
Media Contact:
Ryan Roberts
ryan@boostly.com
(800) 720-7738